Post Tagged with: "public relations"

Should You Hire a PR Agency or Learn to DIY PR?
Marketing & Sales

Should You Hire a PR Agency or Learn to DIY PR?

Both options have PROs and CONs– let’s discuss! By Lexie Smith, Founder, THEPRBAR inc. If I were to guess, I would probably say at least 8 out of every 10 entrepreneurs that I speak to find the word “PR” either intimidating, a luxury they don’t deserve or can’t afford, or […]

What really is PR and does your business need it?
Business / Business Tips / Communication

What really is PR and does your business need it?

If I were to ask you, ‘what is Public Relations (PR),’ how would you answer?  I asked this question recently at an event, and the most common answer I received was “getting media placements” or some other form of similar verbiage.  Was this wrong? Not completely. However, it wasn’t completely […]

How to Become Your Own PR Person
Business / Leadership / Media Attention

How to Become Your Own PR Person

Having a good public relations or media specialist on your team is one of the keys to selling yourself. But regardless of how good they are – you are your best representative. After all, you know how fabulous you really are. And with the right tools, you will be able to communicate that with […]

Business Tips

How to Give a Great Print Media Interview

Five Tips You Don’t Want to Miss Sometimes I cringe when I hear people talk about “the media.” It sounds as if everyone in TV, radio, print and online press is a member of one fraternity that thinks and acts the same. There is a vast gulf between the daily […]

Business Tips

A Little Quiz to Show You How Big a Deal You Really Are

By: Marsha Friedman Cesar Millan “The Dog Whisperer,” Dog the Bounty Hunter and Bill Nye “The Science Guy.” While dog training, bounty hunting and science might be worthy industries, few would have ever thought they might be the breeding grounds of some of today’s unlikeliest celebrities. But, such is the […]

Meet the Inkandescent Woman in Business
Women in Business

Meet the Inkandescent Woman in Business

Meet Hope Katz Gibbs, President and Publisher of Inkandescent Public Relations / Be Inkandescent Magazine Tell us about your business Inkandescent Public Relations is a full-service PR, marketing, publishing, and design firm that helps entrepreneurs develop and execute their communications strategies so they get the visibility they need to keep their companies […]

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