Meet the Class of 2014 Who’s Who Women in Ecommerce™  Lynn Ruby, CEO & Founder – Ruby Marketing Systems

"Meet the Class of 2014 Who's Who Women in Ecommerce™  Lynn Ruby, CEO & Founder - Ruby Marketing Systems"In order to be highly successful, entrepreneurs must have high visibility for themselves and their business. Other than public appearances, there’s no more effective way to be visible than through video marketing. Yet, most entrepreneurs shy away from video because of the perceived expense, overwhelm and the dread of appearing on camera.

When Lynn Ruby discovered this reluctance and fear on the part of business owners, she knew she could help entrepreneurs overcome all these obstacles and roadblocks to creating effective, “marketing focused” video. Since one minute of video is equivalent to 1.8 million words of text, she was keenly aware of the power and influence video could bring to her clients and that it was more important than ever to help them get over their fear, frustration and phobia of being on camera. So Lynn now teaches her 5 step FOCUS formula to entrepreneurs so they can create efficient, affordable, effective video for marketing their businesses. Website

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To read more about the 2014 Who’s Who Women in Ecommerce™ of WE Magazine for Women, visit: