“I love the way this shoe feels – like a glove for my feet! And it is very comfortable to wear for extended periods of time.  Style is also very important to me and the Atom definitely has style. It is unlike other athletic sneakers on the market, it looks beautiful, with sleek lines and stylish design – no clunky soles or wide toes which make the Atom perfect to wear with almost anything!” Heidi Richards Mooney, Publisher

About the Products

The KURUSOLE technology has been on the market since 2008 and gives you the benefit of total support and unprecedented comfort for a better quality of life. All KURU shoes include an insole with space-age foams that react to your body heat to custom mold to your unique foot. This results in a shoe that feels custom made, just for you. With KURU, you get superior comfort and mobility for an improved quality of life. KURU has been covered in national publications including Runner’s World Magazine, Outside Business Journal, The Strategist, Forbes Health, and Outdoor Industry Association.

We took everything you love about our athletic sneakers and leveled up. Combining the proven, heel-hugging comfort of KURUSOLE with our thickest KURUCLOUD midsole yet. You get bottomless cushioning with an energizing bounce to help you fly.

The ATOM is our highest performance athletic sneaker yet. That’s why it has a flared midsole on the medial side at the heel and toe-off for a stable ride that doesn’t degrade over time.

Ready to become a versatile staple in your arsenal of shoes, the ATOM pairs equally well with your gym outfit as it does with your favorite pair of jeans.

About the Company

Based in beautiful Salt Lake City, Utah – we are independently owned and web-driven.

Our founder wanted to start a shoe company in 5th grade. What started as a child’s dream became reality when he launched KURU during the Great Recession of 2008. But we got lucky. His dream was so powerful it led to the invention of KURUSOLE. Since then, thousands have experienced the superior support, style and pain-free comfort of KURU.

Our relentless focus on innovation reflects our commitment to endless comfort. Which is why we design and develop footwear that outperforms at the highest levels. With nature on our side, some science and a bit of magic; we are obsessed with raising the bar. Something good enough to chase your dreams is more than a shoe—it’s a KURU.

About the Founder

Bret Rasmussen followed his childhood dream which can be a risk for anyone when that dream is to design shoes in an already very competitive market. Bret has worked for over a decade, building a solid team, creating a unique solution to such a common problem as foot pain, and still instilling KURU‘s values into every fiber of his company.

Where to Buy

 KURUs are not sold in retail stores. They are only available online. However, they offer FREE returns and FREE exchanges on all domestic US orders. This means you can buy with confidence knowing that if your order is not right, you can send it back within 45 days for a refund or exchange.

Featured product is the Atom in jet black and misty lilac which retails for $145. 

Learn more and get your KURU on here https://www.kurufootwear.com/

Note: The item detailed above was provided at no cost to accommodate an editorial post/product roundup. All opinions expressed are entirely those of the editor and have not been influenced in any way.